WhatsApp API + CRM
Keep course interests and student conversations together.
All use cases
Converso for education businessesMore student conversations.
More student conversations.
Fewer missed follow-ups.
Help students find their next step, from course inquiry to counselling and enrolment.
For institutes, coaching centres, training providers and education advisors.YOUR NEXT SALES CONVERSATIONIllustrative student inquiry
RD
Riya Desai
Qualified inquiry- Interested in
- Digital marketing
- Preferred intake
- October
- Learning format
- Weekend classes
- Background
- Graduate
NEXT STEP FOR YOUR TEAMDiscuss the course. Arrange counselling.
Give your counsellor the context to help.
WhatsApp campaigns
Reach interested students with relevant intake updates.
Automation workflows
Follow up from counselling to application completion.
01 / ONE STUDENT. A CLEAR NEXT STEP.Select a stage to see how it works.
From course interest.
To an informed decision.
Your team sets the rules.
Converso handles the repeatable follow-ups.
EXAMPLE WORKFLOW / Course inquiry
Understand what the student wants to learn.
WHEN THIS HAPPENS
A student asks about a course or programme.
Converso can
- 1Ask about course interest and preferred intake.
- 2Capture education background and learning preferences.
- 3Save the responses against the inquiry.
Your team takes it from here
Review requirements and identify suitable counselling options.
Your education teamExample WhatsApp conversation
STUDENT CONVERSATION
Hi Riya! Which course interests you, and when would you like to start?
Digital marketing in October, preferably weekend classes.
Student preferences capturedReview the inquiry
Example flows configured around your stages, message content and contact permissions.
02 / CAMPAIGNS WITH A REASON TO REPLYThe right course.
The right course.
The right student conversation.
Use saved requirements and tags to organise audiences for your WhatsApp campaigns.
01
New batch announcement
WHO IT’S FOR
Opted-in students interested in that course and learning format.
EXAMPLE MESSAGE
Our next weekend digital marketing batch is opening. Would you like the schedule and course details?
Share batch information
Connect course interest with a relevant intake.
02
Demo class invitation
WHO IT’S FOR
Interested students who want to understand the learning experience.
EXAMPLE MESSAGE
Want a closer look at the course? Reply to ask about our upcoming demo class.
Arrange a demo class
Help students make an informed choice.
03
Application reminder
WHO IT’S FOR
Opted-in applicants whose recorded applications remain incomplete.
EXAMPLE MESSAGE
Still planning to join? Let us know if you need help with your application.
Continue the application
Bring open questions back to your admissions team.
The campaign starts the conversation. Your team follows up with the customer’s context.
03 / A CLEARER PICTURE FOR YOUR TEAMKeep the details.
Keep the details.
Lose the guesswork.
At your desk or on the move.
Your team can work from iOS and Android.
Continue the conversation.
Keep course interests, intake preferences and counselling history together.
Give each lead an owner.
Give every student inquiry a counsellor and a follow-up owner.
See which inquiries progress.
Track inquiry sources, counselling stages and enrolment outcomes.
04 / MAKE IT WORK FOR YOUR BUSINESSYour courses.
Your courses.
Your intake dates.
Your admissions process.
Build the flow around how your team actually sells.
- 01
Choose your qualification questions.
Course interest, education background, preferred intake, location and learning format.
- 02
Define the next steps.
Set Hot, Warm or Cold labels, assignments and follow-up messages.
- 03
Connect campaigns with conversations.
Bring connected ad and website inquiries into the same process.
Choose the support you need.
Compare plans Starter for CRM and campaigns. Growth adds WhatsApp and email automation.
Growth+ adds Meta campaign setup, creatives, CAPI integration and automation setup.
Help interested students
take their next step.
See how Converso can support your business, from inquiry to customer.
Explore other use cases